Hello, we're Empac

Your partner for building high performing websites and marketing strategies.

We’ve spent the last decade designing digital experiences for major brands—where every detail, every click, and every result mattered. Now, we’re bringing that same level of craft to the businesses that need it most: the small and midsized companies in our own backyard.

What we do best

We build modern websites, help you get found online, and drive more revenue for your business.

Website Design and Development

We design and build clean, conversion-focused websites that feel modern and are easy to manage. Whether you're starting from scratch or need a full redesign, we'll create something that works and grows for you.

Check out web services

Digital Marketing Services

Getting online is one thing, getting found is another. We help businesses grow with smarter SEO practices, paid ads, and content strategies that actually move the needle. No vanity metrics to be found here.

Check out marketing services
Britton Lorentzen, Founder of Empac Design

Not your typical freelancer.

Hey there! My name is Britton. Before starting Empac, I spent years designing and developing digital experiences for brands like T-Mobile and Apple. That means I understand what it takes to build things that look good and perform well.

Now, I help small businesses do the same... without the red tape or corporate shenanigans. Whether I’m hands-on or helping you manage the right team, you’ll get support from someone who’s experienced with companies, and projects, of all sizes.

More about me
Service Area

Proudly serving the South Puget Sound.

aerial view of Lake Tapps

Bonney Lake, WA

Fast-growing and outdoorsy, Bonney Lake centers around Lake Tapps and parks like Allan Yorke for weekend swims, community events, and plenty of families on the go.

parade in downtown sumner

Sumner, WA

Small-town Main Street vibes with real momentum. Sumner pairs a walkable historic core with active downtown development and a strong “green business” mindset.

Aerial view of downtown Puyallup

Puyallup, WA

Puyallup mixes small-town warmth with big-time draw. The Washington State Fair (Formerly known as The Puyallup Fair) brings in over a million visitors each year, and the local business scene stays active year-round.

Tacoma waterfront

Tacoma, WA

A creative, waterfront city with real momentum. Think Commencement Bay views, a walkable Museum District, and neighborhoods full of makers and small businesses.

Bike Trail at Chambers Bay in University Place

University Place, WA

Community-centric and coastal. Home to Chambers Bay, Market Square events, and miles of bike and pedestrian-friendly streets.

Gig Harbor Marina

Gig Harbor, WA

Maritime charm, a historic waterfront, boutique shops, and those jaw-dropping harbor and Rainier views. Gig Harbor is built on craft and community.

American Lake in Lakewood

Lakewood, WA

Business-friendly and easy to work with. No local B&O tax, streamlined permitting, and a city team built to help projects move fast.

view of Dash Point in Federal Way

Federal Way, WA

Right in the Puget Sound corridor with parks, dining, and Mount Rainier views. Plus, a pro-growth business climate along the Seattle-Tacoma route.

postmark building in downtown auburn

Auburn, WA

Centrally located with great access to the Sounder rail downtown, quick hops to I-5/I-405 via SR-167/18, and a city focused on helping businesses land and expand.

Featured Work

Check out some of the latest projects we've worked on.

Every project we take on is built with purpose. From design to strategy, we'll work with you to create digital experiences that attract, engage, and convert.

sample of iyengar plastic surgery website
Web Design
Content Creation
SEO Optimization

Redesigned a plastic surgeon’s website with custom photography and video to boost credibility and improve SEO rankings.

Check out project
Preview of Consiglieri website
Web Design
Generative AI

Elevated a marketing agency’s website using generative AI content and design tools.

Check out project
Preview of Olympic Energy website
Web Design
Marketing Strategy
Paid Ads

Helped generate $200K+ in new revenue using a tailored paid ads strategy paired with high-converting landing pages.

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Preview of Dr. Tarak Patel's website
Web Design
Branding Kit

Drove $500K+ in additional revenue by refining the visual identity and personalizing the gallery experience for visitors.

Check out project
Preview of BL Towing website
Web Design
SEO Optimization

Revamped a local landing page to improve search visibility and generate consistent inbound leads.

Check out project
Why choose Empac

We take big picture thinking and give it a small business twist.

We're focused on making sure startups and small businesses succeed.

We’ve designed for national brands, but we love working with small teams who want to make a big impact. You’ll get real expertise, scaled to fit your size, speed, and goals.

We let data and strategy lead our decisions so you get the best web solution.

We don’t just make things look nice... we build with purpose. Every website and campaign we create is backed by research, data, and strategy.

You're working with a partner that values flexibility and transparency.

Things change fast when you run a business. We get that. Our services are built to adjust with you, whether you’re scaling up, switching gears, or just need extra support.

Our success is your success, which is why we let the results speak for themselves.

We’ve helped clients grow traffic, boost revenue, and generate leads worth celebrating. When your business wins, we win too.

Reviews of our work

Our clients have been pretty pleased with their results.

Consiglieri

Our company, Consiglieri, hired Empac Design to restructure and redesign our website to add a more professional, modern feel to the content. The Empac team was collaborative in the early design process, efficient with their work and reviews, and delivered a final product at an incredibly high standard. They continued to support us even after the new site launched to ensure our complete satisfaction. We'd highly recommend Empac for design!

chris noble
Chris Noble
Founder & Head of Operations

Dr. Tarak Patel

Finding Empac and deciding to move forward with their team for my website design and maintenance was the best decision. They built an amazing website and I continuously get great feedback from my colleagues and patients! The referrals have been coming in and that is a testament to what they have built for me. Their team is always available and receptive to updates and changes needed!! If you need a website or need your site updated, Empac is the way to go. No regrets.

dr tarak patel
Dr. Tarak Patel
Double Board-Certified Plastic Surgeon

Let's do a trial run before we get into a full project.

Not sure if your website’s doing what it should? We’ll take a look under the hood and give you real, actionable insights. No strings attached.

Start my free website check
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Let’s build something that works for your business.

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Blog

Stay ahead with the latest in marketing, design, and technology.

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The rise of vibe coding: how small teams can use it safely.

Small teams are now shipping websites with AI prompts, also known as "vibe coding." Our take on it? Make sure you're looking out for a few pitfalls before shipping your next big idea. Here's what to look out for when vibe coding.

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The role of AI in web design and digital marketing.

Artificial Intelligence (AI) is a radical tool that's redefining how we work and interact with technology. However, some businesses are falling into a trap where they're relying on AI for just about everything. Here's our stance on the role of AI in regards to web design, marketing, and content creation.

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The Big Game is almost here, and this is how your business can capture the hype without blowing millions of dollars.

It's almost time for the game! All the snacks... all the drinks... and all the television ads that big brands hope will stick with you for the rest of the year. Even in between all the hoopla of the game and big brand moments, here are a few ways that smaller brands and companies can capture the hype from the big day.

Check it out