Marketing

Hitting the right customers that'll want to do business with you.

Your business deserves more than just impressions. It needs to find the right customers fast and convince them why they should do business with you. We specialize in crafting data-driven marketing strategies that connects your business with your target customers.

What We Offer

Driving traffic, engaging your customers, and growing your sales.

Finding the right customers through digital marketing can be difficult. a lot of the time, it feels like you're burning money and hoping the smoke signals make it to someone. We'll take the guesswork out of your marketing efforts and find optimal ways to increase your return on investment.

Optimizing your website so it shows up better in search results.

The majority of traffic that comes to a website is driven by how a business shows up in search results. With that in mind, we develop SEO solutions that combine numerous strategies that help customers find your website easier.

What we do.

  • Keyword research and implementation in your marketing and website.

  • On-page optimization of your meta tags, headlines, and content.

  • Local SEO including the creation and optimization of your Google business page and local directories.

  • Competitive analysis to get a view into what your competitors are doing and how we can earn visibility away from them.

  • Regular performance reports with actionable insights that'll guide your overall strategy.

search engine optimization icon

Making your business show up when your customers are ready to purchase.

With a solid SEO strategy in place, running paid ads is a great way to capitalize on the search equity we've built for your business.

What we do.

  • We'll work with you on the appropriate ad spend for marketing your products and services.

  • Campaign setup and ad copy creation with the optimal messaging for conversion.

  • Management of one or more advertising platforms to expand your reach.

  • Regular performance tracking and reports to go over what's working and where there are areas of opportunity.

search engine marketing icon

Build a following and maintain engagement with your customers.

Not every customer interaction has to be transactional. A great way to build top-of-mind awareness of your business is by talking with your customers on a regular basis. It's also essential to get a view into what's happening in your community.

What we do.

  • We can maintain one or more social media accounts for your business.

  • Create a content schedule that makes sense for your business and your community.

  • Regularly posting updates on your accounts and engaging with your customers.

  • Regular engagement and performance reports to identify what's working and what areas we can improve.

social media icon

Messaging that'll build relationships with your customers instead of hitting a spam folder.

Email marketing remains as one of the most powerful tools in your marketing mix. When done correctly, it builds relationships with your customers and drives sales in the long run.

What we do.

  • We design newsletters and campaigns that resonate with your audience.

  • We help increase sales with targeted campaigns that are personalized without being invasive.

  • Building stronger customer loyalty with emails that acknowledge your customers and ensures they're seen and understood.

  • Regular campaign updates to measure how often your email is being opened and how customers are engaging with your content.

email icon

Telling your story and captivating your audience.

Content is the lifeblood of your brand. Without a good story to tell, your company is just another entity in a large sea of competitors. We are your partners in creating content that'll inform, engage, and convert prospects into loyal customers.

What we do.

  • We can set up and maintain a blog or newsletter to inform your customers about what's happening.

  • Photography and video production formatted for the right platforms with messaging for the right audiences.

  • Strengthen your brand authority and credibility with regular storytelling of your company and customers.

  • Drive better results in search engines with quality content that's worth sharing.

content creation icon
How it works

Marketing that starts with your why.

Why should customers care about you? What is it you provide? And how do they get started? All these questions are crucial for setting up the foundation that'll go into your personalized marketing strategy.

Getting the full picture of your business.

We start our projects by getting a complete look into your business. We'll sit down with you to identify your ideal customers, who we're competing against, and what your business and marketing objectives are. Through collaborative workshops and research, we'll uncover what we need to make your business stand out.

What we do in this phase.

  • Conduct a marketing audit to assess how your current marketing is working.

  • Research competitors to understand what they're doing and identify ways we can make your brand stand out.

  • Develop customer personas to align your marketing with your ideal audience.

  • Identify the best platforms for spreading your value proposition and messaging, then connecting each touchpoint in a meaningful way that promotes storytelling.

discovery icon

Crafting concepts that perfectly suits your business messaging.

With a clear understanding of your company, competitors, and business objectives, we begin designing a marketing strategy that captures your value proposition and messaging. This is where creativity meets strategy to come up with content that will resonate with your customers.

What we do in this phase.

  • Develop creative concepts that align with your business goals and target audience.

  • Identify the right marketing mix for your business.

  • Planning and setting a marketing budget, complete with goals and objectives to measure ROI and results.

  • Align your branding across all the touch points in your customized marketing mix.

custom design icon

Building the content and tools to support our execution.

With our strategy in place, concepts approved, and budgets set, we'll start creating the assets and tools needed to bring your marketing campaign to life.

What we do in this phase.

  • Design and develop the visuals, advertisements, and content that'll be compelling to your audience.

  • Optimize all your digital channels from the website to your social media to accommodate the execution.

  • As necessary, create automations and workflows to help consolidate relevant information into their appropriate locations.

content creation icon

We're ready to go live with your new marketing campaign.

We'll go over everything that's been developed, make any changes as needed, then launch your campaign for the world to see.

What we do in this phase.

  • Execute on all your campaigns including paid advertising, SEO, social media, and other marketing channels.

  • Monitor key performance indicators to measure how we're performing and identify areas of opportunity.

  • Ongoing support for post-launch optimizations or additional needs.

validate icon
Pricing

Marketing packages fit for any type of business.

Starter SEO

Price at $500/mo.

Ideal for small businesses looking to establish their online presence and improve search rankings.

Get Started
  • Keyword research and competitor analysis.

  • On-page SEO optimizations (titles, meta descriptions, and headers).

  • Basic technical SEO fixes (e.g., site speed and mobile friendliness).

  • Submission to Google Search Console.

  • Monthly performance reporting.

Growth SEO

Starting at $1,500/mo.

Ideal for businesses ready to invest in more comprehensive strategies to improve organic traffic and compete locally.

Get Started
  • Everything in the Essential package.

  • Content creation (2-4 blog posts per month optimized for keywords).

  • Advanced technical SEO improvements (schema markup, crawl error fixes).

  • Local SEO optimization (Google Business Profile updates, review management, and local citations).

  • Backlink-building strategy.

  • Detailed performance analytics with actionable insights.

Additional Options

Website Audit - $300

Get a comprehensive SEO report of your website.

Blog Post Creation - $200

Get a new article created for your blog that's optimized for keywords.

Local SEO Only - $250/mo.

Get listed with local citations and receive support for keeping your Google Business Profile updated including review management.

Starter Ads

Starting at $500/mo.

Ideal for small businesses or entrepreneurs that are new to paid ads.

Get Started
  • Includes $400 in ad spend.

  • Initial campaign setup for one platform (Google Ads, Facebook Ads, or Instagram Ads).

  • Audience research and targeting.

  • Creation of 1 ad creative (graphic & copy).

  • Basic conversion tracking setup.

  • Monthly performance reporting with key insights.

  • Creation and optimization of one landing page.

Growth Ads

Starting at $1,500/mo.

Ideal for businesses ready to expand their reach and explore more platforms.

Get Started
  • Includes $1,200 in ad spend.

  • Campaign setup for up to three platforms (Google Ads, Facebook Ads, Instagram Ads, and more options).

  • Audience research and targeting.

  • Creation of up to 3 ad creatives.

  • Basic conversion tracking setup.

  • Monthly performance reporting with key insights and actionable recommendations.

  • Creation and optimization of three landing pages.

Starter Social

Starting at $500/mo.

Ideal for small businesses new to social media management and looking to become more consistent with posting.

Get Started
  • Management of one platform (e.g., Facebook, Instagram, or LinkedIn).

  • Two posts per week (graphics & captions).

  • Basic audience engagement (e.g., responding to comments and messages).

  • Monthly analytics report with performance insights.

Growth Social

Starting at $1,500/mo.

Ideal for businesses ready to invest into growing their social media presence across multiple platforms.

Get Started
  • Management of three platforms (e.g., Facebook, Instagram, LinkedIn, and more).

  • Up to five posts per week (custom graphics, captions, and hashtags).

  • Audience engagement (e.g., comments, messages, and community interaction).

  • Monthly analytics report with actionable recommendations.

  • Quarterly social media strategy session.

Additional Options

Additional platform - $250/mo.

Get support with another social media platform of your choice.

Extra Posts - $50

Have an additional social media post created.

Strategy Session - $150

Get a session up to 30 minutes to discuss your social media strategy.

Starter Email

Starting at $500/mo.

Ideal for small businesses looking to establish or maintain a simple email marketing strategy.

Get Started
  • Management of up to 1,000 contacts.

  • Creation and sending of two email campaigns per month.

  • Basic template design customized for your brand.

  • Setup of one automated email (e.g., welcome email).

  • Monthly performance report with open, click, and conversion rates.

Growth Email

Starting at $1,500/mo.

Ideal for businesses ready to increase their email engagement with more campaigns and personalized content.

Get Started
  • Management of up to 5,000 contacts.

  • Creation and sending of four email campaigns per month.

  • Advanced template design with dynamic content.

  • Setup of three automated email sequences.

  • A/B testing for subject lines and content optimization.

  • Monthly performance report with detailed insights and recommendations.

Additional Options

List Cleaning Management - $100/mo.

Get support cleaning your contact list of users not engaging with your emails.

Custom Landing Page - $500/page.

Have a dedicated landing page for your customers to land on from your email campaigns.

Strategy Session - $150

Get a session up to 30 minutes to discuss your email marketing strategy.

Starter Content

Starting at $500/mo.

Ideal for small businesses looking to establish a content presence and improve organic visibility.

Get Started
  • Creation of two blog posts per month (500-800 words each).

  • Basic keyword research for SEO alignment.

  • One round of revisions per blog.

  • Monthly performance report (basic metrics like page views and engagement).

  • Recommendations for ideal platforms to share your content.

Growth Content

Starting at $2,000/mo.

Ideal for businesses ready to scale their content efforts with frequent, higher-quality pieces.

Get Started
  • Creation of four blog posts per month (600-1,200 words each).

  • Creation of one social media post per blog post.

  • Advanced keyword research and content topic ideation.

  • Internal linking strategy to improve site structure.

  • Basic content repurposing (such as snippets that can be used for social posts).

  • Monthly performance report with detailed insights and recommendations.

Additional Options

Additional Blog Post - $250/post.

Get an additional blog post that ranges between 500-1,000 words.

Strategy Session - $150

Get a session up to 30 minutes to discuss your content marketing strategy.

Important note about photography and video production.

For specific packages related to photography and video production, please visit content creation services.

Portfolio

We work with companies of all shapes, sizes, and industries.

Here's a small sample of projects we've recently taken on that's increased sales, improved user experience, and spread brand awareness for our clients.

example of olympic energy website
Web Design
Marketing Strategy
Paid Ads

Olympic Energy

A website refresh and new marketing strategy to drive more leads for a local energy company.

Check it out
website example for dr tarak patel
Web Design
Branding Kit

Dr. Tarak Patel

A brand new website for a plastic surgeon that brought in over $500k+ of extra revenue in the first year.

Check it out
bl towing example
Landing Page
Payments
SEO Optimization

BL Towing

A refined landing page experience to leverage SEO opportunities and drive more leads.

Check it out
Feedback

Our clients are pretty happy with the work we've done.

Consiglieri

Our company, Consiglieri, hired Empac Design to restructure and redesign our website to add a more professional, modern feel to the content. The Empac team was collaborative in the early design process, efficient with their work and reviews, and delivered a final product at an incredibly high standard. They continued to support us even after the new site launched to ensure our complete satisfaction. We'd highly recommend Empac for design!

chris noble
Chris Noble
Founder & Head of Operations

Dr. Tarak Patel

Finding Empac and deciding to move forward with their team for my website design and maintenance was the best decision. They built an amazing website and I continuously get great feedback from my colleagues and patients! The referrals have been coming in and that is a testament to what they have built for me. Their team is always available and receptive to updates and changes needed!! If you need a website or need your site updated, Empac is the way to go. No regrets.

dr tarak patel
Dr. Tarak Patel
Double Board-Certified Plastic Surgeon
Britton Lorentzen in Seattle

Ready to get started?

Let's set up a free consultation today so we can start finding ways to generate more value from your marketing campaigns.

Got questions?

We got answers. Here's everything you need to know about how our marketing services work.

Why do I need digital marketing for my business?

How do I know which services are right for me?

How long does it take to see results from my campaign?

How do you ensure my ad budget is used effectively?

Can you handle everything, or will I need to hire additional vendors?